Marketing analysis, opinion, and links by Marian Burk Wood, the author of two Pearson Education textbooks for college students: "The Marketing Plan Handbook" (US) and "Essential Guide to Marketing Planning" (Europe).
Play it again, WaMu. Whether you've seen them on TV or just want to catch what you've been missing, here's where you'll soon be able to watch all of our current TV commercials. You may just get a new outlook on banking.
WaMu Free Checking™ "Hair" TV Spot
Remarkably, yesterday I saw a TV ad for WaMu. Given its current situation as a failed bank taken over by JP Morgan Chase (the new ownership is clearly shown on the WaMu home page), it seems like a huge waste of money to keep playing the old WaMu ads.