Monday, May 13, 2013

Fortune 500 Page Count, 1998-2013 (Hint: The Economy Is Improving!)

Using the annual Fortune 500 issue as a bellweather, it's clear the US economy is not only on the rise, it's doing much better than it has since 2009. The higher the page count, the more ads this Fortune magazine edition is carrying. This year represents a 40-page increase from last year's size, the most significant increase in some years.

The biggest year of the dot-com boom was also by far the peak for this issue's page count, at least for the period 1998-2013.

2013: 352
2012: 312
2011: 316
2010: 308
2009: 276
2008: 356
2007: 386
2006: 384
2005: 410
2004: 478
2003: 410
2002: 402
2001: 474
2000: 630 - Pinnacle of dot-com boom!
1999: 510
1998: 506

And just for the record, here are the top 5 companies in the top 500 for 2013:

1. Walmart
2. Exxon-Mobil
3. Chevron
4. Phillips 66
5. Berkshire-Hathaway (yes, Warren Buffett's outfit)

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