Sunday, March 16, 2008

Tourism Marketing Part 2 - Yawn

Here are a few tourism sites that are not very exciting and don't make me want to rush off with passport in hand:

  • French Tourist Office - Too much text, not enough photos, too many Google ads. Not very oo-la-la. Au revoir.
  • Amsterdam Site - So ordinary . . . the photos seem generic and the information is presented in ho-hum fashion. Yawn.
  • Costa Rico Tourism and Travel Bureau - Even bigger yawn. A country with magnificent scenery, yet this unsophisticated site concentrates on bureaucratic details.

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