- Angry Birds cookbook. Above, one of the illustrations from this cookbook, Bad Piggies' Egg Recipes, all about eggs in every imaginable combination: scrambled, quiche, and so on. Lots of fun, with a dash of irony. It's #4,000 on Amazon at the time of this writing, but Santa hasn't finished his list yet, so expect the book to rise in the standings week by week.
- Angry Birds plush. In almost every major store, you'll find small and large birds and piggies for kiddies who love stuffed animals. Some of the toys can make sounds, some just look cute.
- Angry Birds board game. If your thumbs get tired from electronically pulling back the slingshot, try this board game, yet another branded item that has been doing well.
- Angry Birds backpacks, piggy banks, key chains, and other items. These were hot sellers for back-to-school and now they're great stocking stuffers.
Marketing analysis, opinion, and links by Marian Burk Wood, author of Pearson Education's "The Marketing Plan Handbook."
Friday, December 2, 2011
Angry Birds Christmas
Now that the Angry Birds game has been downloaded 500 million times--yes, that's half a billion times--the company has been branching out with all kinds of products to capitalize on its good fortune during the holiday shopping season.
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