Not Your Dad's Dole

Ever heard of red or baby bananas? Well, Dole--which markets all kinds of fruits and veggies from pineapples to packaged salads--is putting them in grocery stores for you to taste and enjoy.

This isn't the Dole of yesteryear...it's the 21st century, and fresh is trendy. Dole is looking at niche markets these days, not just mainstream produce in bulk.

Social responsibility is definitely on Dole's menu, with initiatives ranging from water and soil conservation to community involvement programs around the world.

The Dole brand has also gone social. It's got its own Facebook page, with more than half a million "likes." It tweets (@DoleNutrition). And of course it has a YouTube channel.