- Apple
- Coca-Cola
- IBM
- Microsoft
- General Electric
- McDonald's
- Samsung
- Intel
- Toyota
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Time's up. Here's the OTHER list. Now can you tell the difference?
- Apple
- Amazon
- Coca-Cola
- Starbucks
- IBM
- Southwest Air
- Berkshire Hathaway
- Walt Disney
- FedEx
So the top list is from Interbrand's Best Global Brands 2013 and the second list is from Fortune's World's Most Admired Companies.
Notice the overlap: Four of the 10 companies are on the top-10 brand list (Apple, Google, Coke, and IBM). Doesn't this make sense?
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