Friday, December 26, 2008

Big Sales, Tiny Profit Margins

The mad dash to save-save-save extends to after-Christmas sales, where recipients of gift cards as well as veteran bargain hunters go on the hunt for the lowest prices. Look for well below-average profit margins when the retailers report their annual figures, because it takes a BIG sale to draw shoppers during this difficult year. (Note the retailers' use of red on their web sites--attention-getting but also a harbinger of lower profits, IMHO.)
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After Christmas sale and clearance
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